Google’s artificial intelligence (AI) model, Gemini, is making significant strides in the competitive landscape of generative AI, rapidly increasing its traffic share and user engagement. Recent data from SimilarWeb reveals that Gemini’s traffic share surged from 9.1% to 13.7% in just a month, while OpenAI’s ChatGPT saw a slight decline from 78% to 73.8%. This growth trajectory is particularly noteworthy as it marks a consistent upward trend over the past nine months, even as other major platforms like YouTube and Facebook experience declines.